Stetson Hats – Iconic American Heritage & Timeless Style
Stetson is one of the most recognised names in hatmaking worldwide. Founded in 1865, the brand became synonymous with premium felt hats, western headwear, and classic men’s fedoras. Today, Stetson hats remain a benchmark for craftsmanship, structured silhouettes, and enduring design.
The Stetson Legacy
Stetson helped define the shape of the modern cowboy hat and played a central role in shaping 20th-century hat culture. The company’s early “Boss of the Plains” design laid the foundation for what would become the archetype of the American western hat.
Over time, the brand expanded into refined city styles, including structured fedoras that bridged rural practicality with urban sophistication.
Iconic Stetson Styles
Open Road
The Open Road is one of the most recognisable Stetson designs. It blends western heritage with a dress-fedora profile, featuring a cattleman crease and a bound brim. The result is a hat that works equally well in formal settings and everyday wear.
Stratoliner
The Stratoliner is a classic Stetson fedora first introduced in the 1940s. Known for its clean lines, bound edge brim, and timeless proportions, it became associated with mid-century travel and aviation-inspired style.
Why Stetson Hats Remain Relevant
Material Quality
Stetson hats are known for felt construction, structured crowns, and durable finishing. Depending on the model, materials may include fur felt or wool felt, paired with leather sweatbands and grosgrain trims.
Recognisable Silhouettes
Many hat shapes widely produced today were either created or popularised by Stetson.
Long-Term Wearability
These are not seasonal fashion pieces; they are structured hats designed to retain shape and character over time.
Buying Stetson Hats
If you are searching for:
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Stetson hats in Australia
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Stetson fedora hats
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Stetson western hats
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Open Road or Stratoliner models
You can browse the current selection above. Our range may evolve over time, but this page remains the central hub for all Stetson styles we stock.
For sizing guidance, care advice, and style comparisons, refer to the relevant product pages where each model is described in detail.
Stetson remains relevant because its core designs are timeless rather than trend-driven. Classic western and fedora silhouettes continue to be worn across generations, making them long-term wardrobe investments rather than seasonal fashion items.
Measure the circumference of your head just above the ears and eyebrows using a soft tape measure. Compare this measurement with the sizing chart provided on the product page. If you are between sizes, hat inserts can help fine-tune the fit.
Yes. While Stetson has strong western roots, many of its styles are designed for everyday use, including city wear and formal occasions. The structured construction helps maintain shape over time when properly cared for.
The Stratoliner is a classic fedora introduced in the 1940s. It features a clean teardrop crown and a bound edge brim. The style became associated with mid-century travel and remains one of the most enduring Stetson fedora designs.
The Open Road is one of Stetson’s most recognisable designs. It combines a western-style cattleman crease with a dress-fedora brim, creating a versatile hybrid silhouette suitable for both formal and casual wear.
Depending on the model, Stetson hats are made from either fur felt or wool felt. Fur felt models are generally considered more durable and refined, while wool felt options offer a more accessible entry point into the range. Always check the specific product listing for material details.
Stetson is known for its heritage dating back to 1865 and for shaping many of the classic hat silhouettes still worn today. The brand is associated with structured crowns, quality felt construction, and iconic western and fedora designs. Many modern cowboy and dress hats trace their design lineage back to Stetson originals.
